Topic: Strategic Approach to Theme Design
As a designer or person building a website you need to be able to know how to approach your website project. I will be focusing on what items you need to consider before beginning your design and website content plan, along with some helpful examples of how we have helped other reach success with their theme design and website.

Cody Landefeld is the owner and CEO at codyL. He is a creative consultant, speaker, web strategist, and designer for the web. Beginning out of college in 2000, he began working for entertainment entities building interactive design projects and creating websites. In 2005 he launched codyL as a website and design agency focused on helping people build their projects and have success on the web.

Currently focusing on consulting and helping clients engage their target audience on the web, codyL can provide the plan, development, team, and continued support in order to launch your project and see it become successful.

Topic: Measure Twice, Blog Once: Easy ways to get proper metrics on your WordPress site

Adam will cover the basics on the free and low-cost options for tracking activity on and about your WordPress site, and then get into details on how to track and make sense of less “traditional”, but more relevant metrics. For bloggers, businesses, and developers.

Adam is self-declared “web veteran” with a rich web analytics background and extensive digital marketing experience. He is the CEO at SwellPath, an analytics consulting and digital marketing agency based in Portland. He is a WordPress fanatic, and a hardcore user since 2006. He has extensive experience with an array of analytics applications and platforms, and has hacked and plugged-in most of them into WordPress. A developer in the early years of his career, he now codes just enough to distract himself for hours with analytics and WordPress.

Topic: Building an Intranet with WordPress
A WordPress-powered intranet or extranet can be a great way to share and collaborate with your team. You can keep everyone on the same page, provide a shared space for important reference documents, and collaborate — across the floor or around the world. This session is geared for businesses interested in leveraging the power of the WordPress for team collaboration. Using real world examples, we will cover hosting and setup options, how to get your team engaged, and measuring the success of your WordPress-powered intranet.

Jeff Hester is passionate about online communities and creating innovative web-based solutions that deliver value. A web developer since the early 90’s, he has been active in the WordPress community since attending his first WordCamp in 2007. Co-author of three books and engaging speaker, the combination of his engineering background and business acumen gives him a unique ability to bridge the gap between practice and theory in plain English.

Topic: Mobile and Geo Strategies for WordPress
Mobile and geo based brand strategies are in mainstream adoption in 2011 and your brand is lost in the landscape. Use this session to learn about the variety of mobile and geo strategies that you can implement. Leave with a renewed passion for your community and a better understanding of how to articulate your offering across devices and geography.

Luke is a software architect and entrepreneur with just over a decade in the San Diego tech start up scene. He’s the founding and managing partner of the development firm Mobiah, a group dedicated to extending WordPress to meet the demands of media management, mobile engagement and providing geographically centric experiences for users. With Mobiah’s platform in adoption on a few thousand websites, Luke has helped one person operations to public companies identify their tribes and craft strategies to energize them.

Topic: Get More Sales with your WordPress Blog/Site
Your homepage is not relevant anymore. Why? Most people arrive on your website not through the homepage but through any of the other pages, a blog increases the odds even more. With Social Media and Search Engines driving traffic to the blogpost, you have to optimize the other pages to get your audience to a sale, or request for more information. This presentation will cover the challenge we have in sales/lead generation for a WordPress blog/site, and will share tips to optimize the path you can lead your audience towards a sale/lead.

Marieke is the owner of Branding Personality: the online marketing agency for consumer brands. Marieke does Search Engine Optimization since 1998, Online advertising since 2005 and social media since 2004. She lived and worked in Brazil, Romania and the US and is originally from The Netherlands. She moved here in 2007 with her husband and 3 children.

Marieke is an internationally published co-author of BusinessWise, a collaborative book for small companies with large ambitions. She is listed in the VIVA400 for 2009 & 2010 in the Netherlands, a ranking, like the Forbes500 that lists the 400 most successful women in the Netherlands, compiled by Viva magazine.

Marieke created her first WordPress blog in 2005 and has since switched all her clients over to WordPress because of its versatility, community building and search engine optimization benefits.

Topic: Podcasting with WordPress
Tim will share the solutions they’ve found to be best for building a strong and reliable audio feed and integrating WordPress with Feedburner, Itunes,  and Zune.

By day Tim McMahan is a freelance graphic designer, or as his clients think of him, a Graphic Design Hero. By night he and his wife transform themselves into the hosts of the popular “Foster Parenting Podcast”.  Since 2007 they’ve been sharing their lives with friends, family and anyone who wants to listen about the ins and outs of foster parenting.  With little time for technical administration they’ve been relying on WordPress from the very start.