{"id":1685,"date":"2015-06-04T18:31:16","date_gmt":"2015-06-05T01:31:16","guid":{"rendered":"https:\/\/2015.oc.wordcamp.org\/?p=1685"},"modified":"2015-06-04T18:32:04","modified_gmt":"2015-06-05T01:32:04","slug":"session-spotlight-selling-a-million-dollars-in-design-with-jennifer-bourn","status":"publish","type":"post","link":"https:\/\/oc.wordcamp.org\/2015\/session-spotlight-selling-a-million-dollars-in-design-with-jennifer-bourn\/","title":{"rendered":"Session Spotlight: Selling a Million Dollars in Design with Jennifer Bourn"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright\" src=\"https:\/\/www.gravatar.com\/avatar\/e5ee26502ad2c04baf0007d6864c82cf?d=mm&amp;s=150&amp;r=G\" alt=\"\" width=\"150\" height=\"150\" \/>Join Jennifer Bourn in the Salt Creek Trail track at 3:40 PM on Saturday, June 6 for her presentation\u00a0<em>Selling\u00a0a Million Dollars in Design.<\/em><\/p>\n<p>Development is clear cut. It works or it doesn\u2019t. The code is well-written or it\u2019s a mess. Design on the other hand, is subjective, with the success of a project often based on the client\u2019s ideas, perceptions, opinions, and personal experiences of what good design is.<\/p>\n<p>As a freelancer, Jennifer has\u00a0sold well over a million dollars in design services alone, and the journey has been good, bad, and at times, ugly as she learned along the way.<\/p>\n<p>In this session, Jennifer will\u00a0share with you the mistakes made, lessons learned, and contract changes implemented. You\u2019ll walk away with a deeper understanding of the role design plays in business, how to sell design, and how to navigate the sales process with clients.<\/p>\n<p>If you\u2019re a designer who rocks at design but feels a little less confident selling your services, you\u2019re a business or agency owner who now find themselves selling design, or you\u2019re a developer who wants to better understand pitching design to clients, this talk is for you.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Join Jennifer Bourn in the Salt Creek Trail track at 3:40 PM on Saturday, June 6 for her presentation\u00a0Selling\u00a0a Million Dollars in Design. Development is clear cut. It works or it doesn\u2019t. The code is well-written or it\u2019s a mess. Design on the other hand, is subjective, with the success of a project often based &hellip; <a href=\"https:\/\/oc.wordcamp.org\/2015\/session-spotlight-selling-a-million-dollars-in-design-with-jennifer-bourn\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Session Spotlight: Selling a Million Dollars in Design with Jennifer Bourn<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":11456218,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[168,29],"tags":[185,497533],"class_list":["post-1685","post","type-post","status-publish","format-standard","hentry","category-sessions","category-speakers","tag-design","tag-jennifer-bourn"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p5oCTL-rb","_links":{"self":[{"href":"https:\/\/oc.wordcamp.org\/2015\/wp-json\/wp\/v2\/posts\/1685","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/oc.wordcamp.org\/2015\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/oc.wordcamp.org\/2015\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/oc.wordcamp.org\/2015\/wp-json\/wp\/v2\/users\/11456218"}],"replies":[{"embeddable":true,"href":"https:\/\/oc.wordcamp.org\/2015\/wp-json\/wp\/v2\/comments?post=1685"}],"version-history":[{"count":2,"href":"https:\/\/oc.wordcamp.org\/2015\/wp-json\/wp\/v2\/posts\/1685\/revisions"}],"predecessor-version":[{"id":1695,"href":"https:\/\/oc.wordcamp.org\/2015\/wp-json\/wp\/v2\/posts\/1685\/revisions\/1695"}],"wp:attachment":[{"href":"https:\/\/oc.wordcamp.org\/2015\/wp-json\/wp\/v2\/media?parent=1685"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/oc.wordcamp.org\/2015\/wp-json\/wp\/v2\/categories?post=1685"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/oc.wordcamp.org\/2015\/wp-json\/wp\/v2\/tags?post=1685"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}