{"id":1488,"date":"2016-07-06T00:36:22","date_gmt":"2016-07-06T00:36:22","guid":{"rendered":"https:\/\/2016.oc.wordcamp.org\/?p=1488"},"modified":"2016-07-06T00:36:22","modified_gmt":"2016-07-06T00:36:22","slug":"speaker-spotlight-a-holistic-approach-to-web-design-with-alicia-st-rose","status":"publish","type":"post","link":"https:\/\/oc.wordcamp.org\/2016\/speaker-spotlight-a-holistic-approach-to-web-design-with-alicia-st-rose\/","title":{"rendered":"Speaker Spotlight: A holistic approach to web design with Alicia St. Rose"},"content":{"rendered":"<p><img data-recalc-dims=\"1\" decoding=\"async\" class=\"alignright\" src=\"https:\/\/i0.wp.com\/pbs.twimg.com\/profile_images\/488482786383110144\/yWnlhAgj_400x400.jpeg?w=300&#038;ssl=1\"  \/>We\u2019ve all heard something along the lines of this before from a potential client: \u201cWe want a simple website, 5 or 6 pages and 3 navigation tabs, a shopping cart, and a contact form.&#8221; But are you offering solutions to this client&#8217;s challenges online and offline? Probably not. Which, as Alicia St. Rose will teach you in this presentation, means this website is doomed to fail.<\/p>\n<p>Alicia can&#8217;t wait to show you how website does not stand isolated from the many aspects integral to good business planning: marketing, company mission\/message, target audience, social media, or mailing list. Like a holistic practitioner takes into account all the chakras, Alicia believes you\u00a0should be addressing all your client\u2019s business aspects to produce an online presence that is solid and effective. Simply\u00a0building a site does not solve your client\u2019s challenge, which are ultimately to get more exposure, sell more products, save money, reduce wasted man-hours, among many others. If you concentrate on offering solutions\u00a0for your clients\u2019 challenges,\u00a0then\u00a0you are more likely to see a web presence with measurable success and happier, enlightened clients!<\/p>\n<p>Don&#8217;t miss Alicia&#8217;s session at 2:50 PM in the Dwarf Star on July 10, where she will\u00a0inspire you to elevate from just a website builder to the higher plane of \u201cSolutionary!&#8221;<\/p>\n<p>Alicia St. Rose began her adventure with WordPress when a UX friend offhandedly suggested using the CMS for a mutual friend\u2019s website. That was nearly six years ago and the adventure has turned into a torrid love affair. Now she is a freelance developer, exclusively powered by WordPress, and has yet to find a limitation in this magical piece of software.<\/p>\n<p>She is owner, principal designer and developer at Intrepid Realist Design, a small agency that employs one. In addition to creating for WordPress, she offers WordPress coaching to WP users who are just starting to flutter their wings to those wanting just a brushup. She is co-organizer of the South Central Coast WordPress Adventure Group, has co-organized WordCamp Ventura County and spoken at several California WordCamps in the last two years.<\/p>\n<p>Alicia currently lives in Santa Barbara, California with her two rambunctious cats, Oscar and Milo. She divides her time between that seaside town and Black Rock City, Nevada.<\/p>\n<p>Oh, and her favorite color is red.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019ve all heard something along the lines of this before from a potential client: \u201cWe want a simple website, 5 or 6 pages and 3 navigation tabs, a shopping cart, and a contact form.&#8221; But are you offering solutions to this client&#8217;s challenges online and offline? Probably not. Which, as Alicia St. Rose will teach &hellip; <a href=\"https:\/\/oc.wordcamp.org\/2016\/speaker-spotlight-a-holistic-approach-to-web-design-with-alicia-st-rose\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Speaker Spotlight: A holistic approach to web design with Alicia St. Rose&#8221;<\/span><\/a><\/p>\n","protected":false},"author":11456218,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[9463,1],"tags":[883691,883941],"class_list":["post-1488","post","type-post","status-publish","format-standard","hentry","category-speaker-spotlight","category-uncategorized","tag-alicia-st-rose","tag-intrepid-realist"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p75TDD-o0","_links":{"self":[{"href":"https:\/\/oc.wordcamp.org\/2016\/wp-json\/wp\/v2\/posts\/1488","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/oc.wordcamp.org\/2016\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/oc.wordcamp.org\/2016\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/oc.wordcamp.org\/2016\/wp-json\/wp\/v2\/users\/11456218"}],"replies":[{"embeddable":true,"href":"https:\/\/oc.wordcamp.org\/2016\/wp-json\/wp\/v2\/comments?post=1488"}],"version-history":[{"count":2,"href":"https:\/\/oc.wordcamp.org\/2016\/wp-json\/wp\/v2\/posts\/1488\/revisions"}],"predecessor-version":[{"id":1497,"href":"https:\/\/oc.wordcamp.org\/2016\/wp-json\/wp\/v2\/posts\/1488\/revisions\/1497"}],"wp:attachment":[{"href":"https:\/\/oc.wordcamp.org\/2016\/wp-json\/wp\/v2\/media?parent=1488"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/oc.wordcamp.org\/2016\/wp-json\/wp\/v2\/categories?post=1488"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/oc.wordcamp.org\/2016\/wp-json\/wp\/v2\/tags?post=1488"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}